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Assessments

Analytics Engineering
senior
22 minutes
17 questions
150 / 75
  • Apply the proper querying technique given the business question. (4 questions)
  • Use the proper data modeling technique given the business context. (4 questions)
  • Identify the proper query optimization technique. (4 questions)
  • Identify the proper visualization technique given the requested insight. (5 questions)
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Data Engineering
senior
30 minutes
22 questions
150 / 75
  • Apply the proper querying technique given the business question. (4 questions)
  • Identify the proper query optimization technique. (4 questions)
  • Make the proper data management decision given the business context. (6 questions)
  • Recognize the proper tool given the software category. (4 questions)
  • Make the proper data architecture decision given the business context. (4 questions)
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Digital Analytics
senior
24 minutes
20 questions
150 / 75
  • Identify relevant metrics given the measurement goals. (5 questions)
  • Identify the proper attribution model given the used marketing tactics. (5 questions)
  • Identify proper visualization technique given the requested insight. (5 questions)
  • Make calculations to evaluate the performance of digital campaigns, websites and apps. (5 questions)
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Digital Tracking
senior
24 minutes
20 questions
150 / 75
  • Identify the relevant data and analytics technology given the measurement goals. (4 questions)
  • Identify the adequate solution for debugging a malfunctioning digital analytics configuration. (4 questions)
  • Make appropriate tracking decisions in compliance with GDPR and similar regulations. (4 questions)
  • Comprehend marketing technology concepts. (4 questions)
  • Utilize basic front-end development concepts for implementing a tracking plan. (4 questions)
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Search Engine Advertising
senior
24 minutes
20 questions
150 / 75
  • Identify basic functionalities of search engine advertising for the most popular search engines. (4 questions)
  • Identify proper campaign types given the marketing goals. (4 questions)
  • Comprehend advertising metrics. (4 questions)
  • Comprehend various account and campaign settings. (4 questions)
  • Identify the proper account and campaign settings given the marketing goals. (4 questions)
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